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INSIGHTS

Our philosophy on key issues that impact businesses and consumers. From articles to podcasts, we provide practical advice to help inform sound decisions.
July 1, 2019

Marketing and Business Development Efforts in Law Firms Should Follow This Five Step Path to Deliver Value

(Originally published in The American Lawyer - subscription required). Law firms of all sizes struggle to define a marketing and business development pathway that strikes the right balance to deliver measurable value at a manageable cost. A well-defined, quantifiable approach (proactive, not reactive) is necessary to execute a law firm’s strategy.

June 21, 2019

Set Your Intention for a Successful Mentor – Mentee Relationship

Three mornings a week, my yoga instructor starts class by asking participants (yogis) to “set an intention for our practice.” The practice of yoga teaches us that learning is a journey, an exchange and a shared collection of efforts. Drawing from my yoga practice into the workplace, the mentor – mentee relationship is an interchange that requires mutual contributions by both parties. So, what sets a successful mentor-mentee relationship? Here are three tips.

March 9, 2017

From the Podium: Inspiration or Just Perspiration?

If you were asked to give a Ted Talk – what is the one thing you would feel most comfortable delivering for eighteen minutes to potentially inspire others and reach a target audience? Not to mention that an average attention span continues to shrink to 8 seconds or less.

August 24, 2016

Why a Software Developer Should Garner the Top Honor of 'Sexiest' Person Alive

FULL DISCLOSURE: This is in jest as I one hundred percent believe in an individual's inner self and do not promote objectifying an individual's appearance. But, I believe in promoting the importance of software development. I am married to a software developer. However, the way things function never really got my full attention until I joined a technology company. 

April 11, 2016

How Austin's Business Culture Inspires

Entrepreneurial Success

Read any headline about the fastest growing cities in America, and Austin is among the top of the list. After all, it unseated Silicon Valley, and hit #1 in the U.S. as a city for start ups (Kauffman Index Report 2015). The surrounding hill country with magnificent Texas wildflowers in spring is simply breathtaking. But, Austin’s true uniqueness is its culture. 

October 20, 2015

Kermit the Frog: Leadership Tips

from the

Most Famous Muppet

Originally published in Today's Parent. Like many couples, my husband and I chose to write our own wedding vows. Our relationship had been anything but a straight path; rather ‘around the cragged hill’ to crib historian George F. Kennan.   No stranger to adventure myself, I had lived and worked in Bangkok, Thailand and traveled around the world solo. I enjoy canyoneering, abseiling and long runs.

September 16, 2013

Three of the Best Business Tips

Margaret Thatcher Taught Me

Originally published on the Austin Chapter, American Marketing Association Insights.  Tip #1:Own your pitch. Tip #2: Collaborate but Expect Discourse. Tip #3 Contemplate.

June 25, 2012

How Ten Minutes Can

Produce Real Results

Originally published in Forbes. Over the past several months, I have found several ways by which 10 minutes a day has improved not only my individual work performance but that of the members of my team.  I’ve even managed to combine the personal and professional by reading business-related articles during my personal 10 minutes and helping to generate ongoing business activities at work. What can you do in those ten minutes? I have found 5 things worth devoting my ten minutes.